The Donkey Sanctuary – Monu

We were delighted to partner with The Donkey Sanctuary to refresh one of their existing creatives. The advert shares the powerful story of Monu, a donkey forced to carry heavy loads, day after day despite suffering from deformed hooves and a severe lack of food, water, and rest. Our updates included adding additional graphics, redesigning the lower third banner, and adding new voiceover. We hope this refreshed advert inspires even greater public support for The Donkey Sanctuary’s vital work in rescuing and caring for neglected and overworked donkeys.